Mobile marketing via proximity systems, or proximity marketing, relies on GSM 03.41 which defines the Short Message Service - Cell Broadcast.[15] SMS-CB allows messages (such as advertising or public information) to be broadcast to all mobile users in a specified geographical area. In the Philippines, GSM-based proximity broadcast systems are used by select Government Agencies for information dissemination on Government-run community-based programs to take advantage of its reach and popularity (Philippines has the world's highest traffic of SMS). It is also used for commercial service known as Proxima SMS. Bluewater, a super-regional shopping centre in the UK, has a GSM based system supplied by NTL to help its GSM coverage for calls, it also allows each customer with a mobile phone to be tracked though the centre which shops they go into and for how long. The system enables special offer texts to be sent to the phone. For example, a retailer could send a mobile text message to those customers in their database who have opted-in, who happen to be walking in a mall. That message could say "Save 50% in the next 5 minutes only when you purchase from our store." Snacks company, Mondelez International, makers of Cadbury and Oreo products has committed to exploring proximity-based messaging citing significant gains in point-of-purchase influence
Some e-books that might be of interest for your study and that might refresh your mind and help you learn more beneficial means of marketing and selling online.
Please choose any and download instantly:
"Classified Marketing Secrets e-book" Just $1.95 Buy Now
"1000 In A Week On eBay e-book" Just $1.65 Buy Now
"Forum Marketing e-book" Just $2.05 Buy Now
"How To Sell Anything To Anyone"Just $1.25 Buy Now
"Secrets Of High Profit Website" Just $2.25 Buy Now
"The Newbies Easy Income Plan" Just $ 1.85 Buy Now
To Your Success,
Patrick
www.baerads.com
No comments:
Post a Comment